Welcome to Åhléns and to the world of fashion, beauty, home furnishings, entertainment, children's department and accessories; all in one place. At the Åhléns department store, you will find an inspiring mix of modern and affordable products from our in-house design as well as from well-established brands. At Åhléns we are constantly working to innovate, simplify and beautify the lives of our customers. Our main target group is trendy women who appreciate stylish design in fashion, entertainment, beauty and home décor. Established in 1899 Åhléns is today Sweden's leading department store chain. We believe our success factor is based on being responsive to our customers. We offer products and services under our own brands and selected top brands such as Maybelline, Loreal, Muji, Smartbox, Elizabeth Arden, Chanel, Clarins, Estee Lauder, Isadora, L'Oreal, Dior, Clinique, Salming, Wera, Mnimum, Heather, Filippa K, Fornarina, Fred Perry Henri Lloyd, Minimarket, Tiger of Sweden, Saint Tropez, Elvine, Stutterheim, Whyred, etc.